By now, we all know how important it is to protect our skin from sun damage, but how often do we consider our eyes? In a study this year, the Vision Council of America found that 40 percent of U.S. adults don’t wear sunglasses at all, and 44.7 percent of women don’t look for health- or safety-related information when purchasing sunglasses. Alarming stats, given that long-term sun exposure of the eyes can lead to photokeratitis, […]

Style-obsessed gals on the prowl for fashionable shades that can be customized to their unique looks need not look any further! After all, Valentino’s Rouge Absolute Signature capsule collection boasts absolutely stunning updated wayfarer silhouettes in three gorgeous red tones: the brand’s very own iconic hue, as well as scarlet and rubin. But the best part about them is their left studded temples can be personalized by adding different letters and symbols, so the possibilities […]

When we think about sunglasses we mostly picture them on the places there are meant to be: on the head or in some protective casing. But there are some people who see the creative side of sunglasses and they produce some amazing stuff. Off course not all of these ”art works” are truly work of art, but here we are to show you some of these creations and you to tell your opinion: – We […]

The 2014 FIFA World Cup is in full swing, and you know what that means! Sports fans across the globe are cheering on their fave teams as they take on their competitors in the one-and-only Rio De Janeiro, Brazil. With its renowned athletic heritage, it’s no surprise that LACOSTE has crafted a special collection of shades, fittingly named “Rio,” in honor of the city acting as a soccer haven for the next couple of weeks. […]

With bold sporty silhouettes and chic pigments at the forefront, the latest Costa Sunglasses were simply made for fashionably active gals everywhere! Angular cat-eye, oversized butterfly and sleek rectangular profiles—all boasting athletic vibes—are perfect for lively babes who have an eye for high style! To boot, soft tan, vibrant poppy red and ocean blue hues, not to mention super cool two-toned effects, colored lenses and striped patterns, put these sunnies over the edge—but in a […]

Just in time to kick off the unofficial start of summer, it’s our pleasure to share with you Ray Ban’s latest offerings: Mirrored versions of their ‘ Clubmaster’, ‘Folding Wayfarer’, and ‘Plastic Aviator’. CLUBMASTER (RB 3016) Ray Ban‘s iconic and often duplicated Clubmaster frame (RB3016).  Crafted with a subtle matte havana and paired up with full-on mirrored lenses. Offered in two sizes 49mm and the new larger 51mm.     FOLDING WAYFARER (RB 4105) Ray […]

At just four years old, Ryker Wixom has amassed tens of thousands of followers on Instagram, where his mom Collette posts photos of the preschooler dressed as fashion models… The duo also posts their photos to a blog called Mini Style Hacker, a project Collette started after noting that the clothing that “fashion kids” on Instagram were wearing is out of most people’s price range. The apparel worn by Ryker comes from places like Old […]

Aviators have been around for decades and yet they’re still as stylish as ever. The unisex, universally-flattering sunglass shape has consistently captured pop culture style moments. Tom Cruise wore a pair for the 1986 film Top Gun and  Daniel Craig’s James Bond favored the style. And today, tastemaker Victoria Beckham routinely steps out in the shades. Trend: Aviators Aviators are universally flattering—they look good on everyone. This style also gives off that easy breezy summertime vibe. Pair yours with earthy […]

Once summer hits, many opt for pared-down makeup and do away with the dark shades and heavy foundations of cold-weather months. This makes it the perfect opportunity to focus on the lips—and what’s a better way to highlight them (and add some UV protection) than testing out combos of the season’s newest lipstick and sunglasses? For a fun change, swap your traditional tortoiseshell sunnies for bold frames, and even bolder lip colors. Valentino and Obsessive Compulsive Cosmetics   Ksubi […]

Summer is coming, SUMMER. IS. COMING. We can all agree that one of, if not your most important accessory come summer time is what sunglasses you’re wearing. There are two trends we see that are going to make summer 2014. 1. ALL ABOUT MIRROR: Mirror has been the trend for a bit now, NOT A FAD, A TREND. We see this will go strong through summer 2014 and manufacturers are only making the trend stronger […]