29
2013
Top 10 Fashion Campaigns for Fall 2013
Some of the fall-winter 2013 campaigns are already out, so let’s see some of the best ones: Diane von Furstenberg Fall Winter 2013 campaign 10. Diane von Furstenberg tapped Daria Werbowy to play the rock goddess for the fall line, photographed by Sebastian Faena at nighttime. Daria is wearing soft pink colored aviators in one of the pics, together with animal print and snakeskin. The Marc by Marc Jacobs FW13 campaign 9. Marc by Marc Jacobs once again features kitschy photos for […]
28
2013
Victoria Beckham Spring/Summer Eyewear
It seems that Victoria Beckham managed to prove everyone wrong when they said she couldn’t design and soon her classycreations conquered the fashion realm. Whether we are talking about dresses, sunglasses or beautiful accessories, her impeccable style can be seen in everything she creates. And the Victoria Beckham spring/summer 2011 eyewear collection is one good example in this sense. Victoria Beckham definitely knows what a woman really needs to wear in order to feel feminine and sexy. From her […]
27
2013
New Luxury Eyewear
Although the term heirloom is thrown about with some frequency within the world of luxury watches and jewelry (more often than not in an attempt to justify astronomical prices), it is not often associated with the increasingly disposable arena of eyewear. Desirable as designer sunglasses may be, few brands employ the precious materials. From top left; Versace, Prada, Stella McCartney, Paul Smith, Miu Miu The collections from Prada, Miu Miu, Stella McCartney, Ralph Lauren, Paul Smith, Versace, and […]
26
2013
Top 10 Hottest Celebrity Sunglasses
Every season, we look up to celebrities to see what’s trending. From head to toe, from sunglasses to heels, they always seem to know what’s cool – and how to wear it best.This summer, take inspiration from your favorite celebrities on the hottest sunglasses: 10. Tom Ford FT 0198 sunglasses Square shaped and with the iconic T-temples, these Tom Ford sunglasses are a celebrity favorite. Most of them opt for the black version, but they also come in brown and havana. […]
23
2013
The Trend That Shouldn’t Come Back
When it comes to celebrity style, sometimes it’s good, sometimes it’s bad and sometimes it’s well … awkward. Eyewear is no exception — especially sunglasses. Colored sunglasses were more or less introduced to popular culture in the ’60s by style arbiters Yoko Ono and John Lennon. There was no turning back after that: pink, red, blue, orange, you-name-it shades continued to be inexplicably fashionable throughout the ’80s, ’90s and even through the ’00s. What was […]
3
2013
Spring/summer 2013 fashion trends: women’s sunglasses
The aviator glasses introduced last year are being replaced by a geometric shaped, butterfly and cat’s eye sunglasses in the spring/summer 2013 season. Their common feature is unusual form of frames and lenses. Regardless of the model the large size is obligatory as well as almost completely darkened glass. The most popular material of this season is plastic of various colors and patterns (floral, animal) but also made of transparent plastic. Metal frames […]
30
2013
Polarized sunglasses: why and where
Edwin H. Land from Zürich, Switzerland invented his Polaroid filter in 1929 and began experimenting with making lenses with this filter, thus creating polarized sunglasses in 1936. His first sunglasses with polarizing filter were the so called Polaroid Day Glasses. Among the first who popularized this type of lenses where the boaters and fishermen because they needed the reduction of reflected glare from the water. Today all outdoor enthusiasts, such as skiers, bikers, golfers […]
27
2013
Kids and sunglasses: facts you need to know
We already wrote about importance of eye protection, but what about kids?! Why do kids need to wear sunglasses? Sun safety is a concern for people of all ages but it is of crucial importance for the children who are way more susceptible to retinal damage from UV rays than adults. In a child’s lens 70% more UV rays reach the delicate retina. The child’s lens is also clearer than an adult lens, enabling more […]
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